Another-1 is a Web3 fashion platform built to help bridge fashion brands, designers, retailers, as well as consumers to Web3 in an attempt to make it easier and more cost effective to launch, purchase and trade their ‘Phygital’ Collections (physical + digital).
The project offers users a way to digitalize + monetize fashion items with the option for physical redemption combined with instant liquidity accessibility in secondary trading.
The project has engineered three ways to provide this: 1) a Digital Asset Marketplace (DAM), 2) Initial Shoe Offerings (ISO), and 3) Metashop.
In my opinion I doubt the 'proof of wear' trend will catch on for the long term and I see this more as a bit of a fad like the 'move to earn' concept was with apps like Stepn, but I do appreciate the outside the box thinking as I personally have not seen anything like this been attempted properly before. Having said that I would likely not invest in this sort of project myself. Show Less