BAT token powers BRAVE browser economy. Brave browser is a free and faster web browser that actively blocks ads, mal-advertisements and trackers. If you enable add on your browser, It rewards you for your attention given to a page or advertisement and distributes upto 70% of the add revenue to the users. In doing so it creates a better place for users, content creators and advertisers.
They are expanding the utility for BAT by creating Brave wallet for Defi and NFT, Brave swap for cross chain swapping and web search engine along with e-commerce.
Overall it is a nice project built by industry veterans who had similar experiences in Web 2 space. They are directly competing with google for add revenue. At the same time Google itself may face challenges coming from ChatGPT powered search. It could all mean that they are chasing yesterday's tech and revenue model. Show Less
1
